FAQs
Process & Timeline Questions
- The process starts with a meeting to discuss your goals and requirements.
- After the meeting, you'll complete a comprehensive Design Questionnaire.
- Once I've received the questionnaire, I'll create a quote for you.
- Upon approval, we'll start with a Project Kick-off Meeting to go more in depth, review your competitors and market, discuss the site structure and proposed pages, and set the project timeline.
- The Site Strategy is confirmed and the Design begins. I'll typically start with the homepage design and then move onto secondary pages.
- Once the design has been approved, the Development stage begins.
- Content will be added to the site.
- Browser, platform, and usability testing will take place.
- Once all testing has been completed and the site has been approved, the Site Launch will occur.
- Additional testing will be performed in the live environment.
Most small–medium websites take 4–8 weeks depending on content readiness, complexity, and feedback turnaround. E-commerce or multi-page builds may take longer.
We'll start with a design and strategy meeting to determine requirements and goals. Generally to start the build of a site, I require the following items.
- A completed design questionnaire
- Design and strategy session
- A domain name
- Your logo
- Your brand guidelines
- Login details for existing sites/platforms, domains and hosting
- Copy for all pages
- Images for all pages
- 50% deposit
If anything is missing, I can help you create or gather it.
Absolutely. I share key design stages with you so you can review and refine before we move into build. Collaboration is part of my process.
Each stage includes a dedicated revision round so you can make changes without unexpected costs. Additional revisions are always possible if needed.
The number of revisions will be stated in your quote.
Website hosting is the place where your website lives.
With Shopify and Squarespace sites, your hosting is included in their annual plan.
With WordPress sites, you'll need to secure your own hosting. Karebou Web Design provides hosting in collaboration with a New Zealand based hosting provider or you may choose to use another host and pay an additional site transfer fee.
Yes. I host websites through Sitehost, a New Zealand company with data centres in Auckland and Sydney. They are known for their outstanding customer support and services.
WeTransfer, DropBox, or Google Drive.
Karebou can secure a domain name on your behalf or recommend a reliable domain registrar.
You can book ad-hoc updates or join a support retainer if you prefer ongoing help. Many clients choose a retainer for peace of mind.
Content, Branding & Visuals
Yes — I offer brand refreshes and full brand identity packages, including colour palettes, typography, and visual systems.
I can recommend a couple of excellent copywriters.
Great photography makes a noticeable difference, but it isn’t essential. I can work with your existing images and recommend photographers if you’d like a refresh. I also have access to a number of stock image providers.
Technical & Platform Questions
I work with WordPress, Shopify, Squarespace, and Wix Studio. The right choice depends on your features, budget, need for customisation, and how hands-on you want to be with updates. I’ll guide you to the best fit.
Yes. Every site I build is responsive and tested across mobile, tablet, and desktop.
Yes. I set up best-practice security, backups, SSL, and safe passwords. WordPress sites may require ongoing maintenance; Wix, Shopify, and Squarespace handle platform-level security for you.
WordPress sites benefit from regular updates and security checks. If you’d prefer not to manage this yourself, I offer support plans.
Hosted platforms like Shopify, Squarespace, and Wix Studio don’t require plugin updates.
I can set up or manage all technical hosting and domain work for you, or work with your existing provider.
Yes. I build with easy-to-use visual editors and provide training so you feel confident editing your own content.
SEO, AEO & Performance
Yes. Every site includes foundational SEO such as clean structure, metadata, alt text, performance optimisation, and best-practice content formatting.
I offer on-page SEO and content support when you need it. Many clients book a block of hours or join a retainer once their site is live.
If you need more comprehensive SEO services, I have a local trusted partner that I work with.
AEO (Answer Engine Optimization) helps your content appear directly in AI and voice-search answers. I write clear, structured content, FAQs, and schema so search engines can understand and surface your information more easily.
Yes. I optimise images, code, caching, and hosting setup to ensure strong performance across devices.
I can set up or manage all technical hosting and domain work for you, or work with your existing provider.
E-Commerce (Shopify, WooCommerce, or Wix Studio)
Yes. I can set up both types of products, along with variations, bundling, or subscriptions if needed.
Yes. I configure shipping rules, tax settings, and payment options such as credit cards, Afterpay, and account integrations.
Yes. I can advise on the best connection depending on your platform and workflows.
Yes. I show you how to edit products, fulfil orders, and manage stock so you feel confident running your online shop.
Costs & Payments
Pricing depends on the size, features, and complexity of your project. I provide a fixed-price proposal upfront so you know exactly what’s included.
Design, build, testing, launch, and essential SEO setup. Additional features are discussed and agreed in advance so there are no surprises.
Yes. A 50% deposit confirms your booking, with the remaining balance paid in two instalments.
A 50% deposit is required for the project to commence.
30% is due after designs have been approved.
The final 20% is due before the website goes live.
Some sites may require specialist plug-ins. The cost of these varies but will be itemised in the quote.
Other items that might be outside of the scope of my pricing include hosting, domain names, annual subscriptions to Shopify, Wix or Squarespace, copywriting, professional photography and stock images.
Launch & Aftercare
I handle the technical steps, test everything again, and make sure the transition is smooth. Your site is monitored after launch to ensure it performs as expected.
Yes. I offer walkthroughs and recorded videos so you can confidently update your website.
Simply reach out. I can fix issues as needed or you can join a support retainer for ongoing care.
Working Together
Email is the primary channel, with Zoom/Google Meet or phone calls as needed. You’ll receive updates at key points throughout the project.
You’ll need to provide content, feedback, and approvals. I streamline the process so your time commitment is manageable.
We can pause the build or switch to a content-first phase. I can also help shape or write the content for you or put you in touch with a trusted copywriter.
© Karebou Web Design, Auckland, New Zealand. NZBN 9429 04939 8533. All rights reserved. \ Studio hours Monday - Friday 9am - 5pm \ +64 21 734 769 \ karen@karebou.com